Voici un excellent article publié par Meghan M. Biro, dans Forbes à propos de l’importance à accorder à la culture organisationnelle, à la réputation de l’entreprise et à la place que doit occuper le gardien des valeurs culturelles et du changement organisationnel dans le sommet stratégique de l’entreprise. L’auteur présente les raisons qui militent en faveur d’avoir un expert du domaine de la culture organisationnelle comme CCO (Chief Culture Officer), donc au niveau le plus élevé de l’organisation. Est-ce trop d’avant-garde, audacieux, hardi, aventureux … pour vous ? L’auteur affirme que c’est une bonne occasion pour se démarquer ! Le conseil d’administration peut jouer un rôle stratégique d’instigateur à cet égard. Qu’en pensez-vous ?
« Business is remaking itself, and a concern for company culture appears to be high on the list of must-have skills (led by people who can add and subtract, of course). This truly makes me happy. What about you? I’ve been touting the benefits of company culture for a many years now and am very interested, but a bit skeptical to be honest, to read of this change in direction. Isn’t the C-Suite crowded already? There’s the CEO, CFO and COO, usually long-term appointments, flanked by the CIO, CSO and CMO, with average job tenures of two years. Usually the top HR person merits a VP title, not a C level label, so he or she sometimes falls below the radar of the inner ring of power mover/shakers. But maybe that’s changing. I’m feeling like it just might be. For sure, from where I sit, it’s a great idea. I’m curious how many other people have “Chief Culture Officer” on their leadership radar… »

« … So is it time for you to create the post of Chief Culture Officer? Emphatic Yes. Do you want your business to survive the next wave of broken and shallow business models? Do you understand that value has multiple meanings? Do you want to build a real business, not a flip-out? Then do it. Get an extra chair for the C-Suite and surround it with a gracious and comfortable space. Make sure there’s another comfortable chair across the desk, too. You’ll spend some time in that one. Is it time to hire a Chief Culture Officer? Or at least dream about the possibilities? »