Étapes concrètes pour remédier aux manques de connaissances des Boards en matière de réseaux sociaux

Un autre excellent article de knowledge.wharton.upenn.edu qui montre les importantes lacunes des C.A. en matière de réseaux sociaux et qui indique clairement les étapes à suivre en vue de s’assurer que les membres de C.A. deviennent familiers avec ceux-ci. Voici quelques extraits de l’article :

« Let’s start with today’s reality. The world has changed but corporate boards haven’t kept pace. How do you know? Ask most boards what they monitor and measure at their organizations. There’s a big chance that most of them will say they are monitoring and measuring financial results, compliance and legal risks ».

« What’s surprising about such responses is that boards know that solid decision-making is essential to mitigating risks and ensuring the viability of their enterprises. How is it, then, that most of them don’t have a grip on the operational value these technologies offer, or the critical « big data » — about customer sentiment, employee engagement and investor insights — that they produce? The answer: They’re still using corporate governance tools and strategies that were developed in an age that was neither social nor mobile, or ever considered that the « cloud » would exist ».

« In short, today’s corporate directors have the « necessary » skills in terms of compliance and financial performance, but not the « sufficient » skills in terms of strategic or technological know how. Why? Because for years, astute corporate directors believed the tools that companies like Facebook and Twitter offered weren’t essential. In their view, these new means of communications were for kids, had little, if any, business value, and created minimal strategic, operational or financial risks. Wow, were they wrong ».

Comment Linkedin, Facebook et Twitter ont changé la valeur ajoutée du leadership

Excellent article publié dans Forbes par Glenn Llopis. À lire.

Comment Linkedin, Facebook et Twitter ont changé la valeur ajoutée du leadership

Most executives claim that social media doesn’t add value.  As a former C-level exec, I was skeptical myself, but now I’m a believer. LinkedIn, Facebook and Twitter have changed the ROI on leadership and it’s your responsibility to get in the game. 

Do you have something innovative to say? Do you trust yourself enough to share what is on your mind?  The social media community out there is eager to hear what you have to say, and to share your views with a wider community – for a wider impact


L’impact phénoménal des TI sur le management des entreprises

Cet article de Forbes est percutant. L’auteur montre les conséquences inévitables de l’impact des réseaux sociaux sur le management des entreprises. À lire attentivement avec un bon café…

Civilizations have clashed in an unexpected way this year, as ordinary people using Facebook and Twitter knocked down dictators in Tunisia, Egypt and Libya—and are threatening absolute rule in Syria. A so-called Arab spring…

L’importance des médias sociaux pour les Boards

Excellent article qui fait le tour de la question et qui s’adresse à des membres de conseils d’administration. À lire (partagé par Richard Leblanc).

When Social Media Matters: a Guide to the Board of Directors for better…

Membres de CA et médias sociaux

Bon article de BoardMember.com sur l’mportance des réseaux sociaux pour les membres de CA. Six questions que le Board doit se poser. (partagé par Richard Leblanc)

Six Questions Board Members Should Ask About Social Media Usage – Boardmember.com

Corporate Board Member’s Boardmember.com is the public company director’s source for corporate governance education. Boardmember.com offers webcasts, articles, and interviews with corporate governance experts, as well as…